PERSONAL DATA
What Personal Information Do We Collect and How?
At Factory Outlet, we take your privacy and trust very seriously. The privacy and cookie policy (“Personal Data Protection Policy”) is designed to ensure that any personal data collected from www.factoryoutlet.gr (hereinafter referred to as the “Website”) or from other stores will be protected, used, stored, and processed by us for communication and service provision purposes, always in accordance with applicable personal data laws (Regulation (EU) 2016/679, hereinafter “GDPR”).
The Personal Data Protection Policy does not apply to websites accessed via links on the Website and/or to activities offered by third parties.
Please review any applicable policies on any third-party website before proceeding.
Factory Outlet is not responsible for the collection or use of your personal information by these third-party websites.
We collect and process the following types of information:
- Information We Collect About You:
- when you subscribe to our newsletter,
- when you participate in contests and draws,
- when you register on the website via the internet or your mobile device, or provide personal information in-store through your membership card,
- when placing an order through the website,
- if you wish to receive personalized updates, such as targeted advertisements, and εwhen you contact us (for example, via phone, email, or any other method) to inquire about a product, request support, report a website issue, or any other matter. With your consent, we process the following personal data that you provide when interacting with the website or using related services and features.
This data may include your full name, title, gender, birth date (day, month, year), email address, phone number, postal address, financial details (information regarding debit and credit cards), shipping address, billing address for receipts or invoices, and any other information you deem necessary to share with us.
Information collected through the website may be combined with personal data you may have provided at our physical stores. This ensures that your personal information remains accurate and up-to-date.
In any case, even without your prior consent, we reserve the right to process your personal data to comply with legal obligations under laws, regulations, and EU legislation, to exercise rights in legal proceedings, to protect your legitimate interests, and as otherwise allowed under Articles 6 and 9 of the GDPR.
Processing is carried out both digitally and on paper and always involves the implementation of security measures required by applicable law.
- Information Collected About You from Other Factory Outlet Members
This refers to information collected about you when you make a purchase at one of our stores and use a membership card with your personal details. These stores may provide us with a record of your transaction. - Information We Receive About You from Other Sources
We work closely with third-party partners, including business partners, companies providing customer support regarding technical issues, payment and delivery matters, advertising networks, and analytics and information providers for the website.
If we receive information about you from these sources, we always seek confirmation that the provision of such information complies with data protection laws and that you are aware of it.
We may use this information to update our records and ensure they remain accurate. The information you share is used to improve our services and is also necessary for conducting purchases.
The information is used for: improving our products and services, informing you about new products and services (with your consent), and providing updates regarding the status of your order if you have made a purchase.
The store allows you to change, delete, or add information and details you have previously submitted. Please note that while we make every effort to securely maintain your data, the security of your account password is your responsibility.
How We Use the Information We Collect
The information you share is used to improve our services and is also necessary for completing purchases.
The information is used for: improving our services and products, informing you about new products and services (with your consent), and providing updates regarding the status of your order if you have made a purchase. The store allows you to change, delete, or add information and details you have already submitted. Please note that we make every effort to securely maintain your data, but the security of your account password is your responsibility.
What Is the Legal Basis for Processing Your Data?
For some uses of personal data (as described above), there is a legal basis under applicable data protection laws that allows us to process it without your consent (these are not marked with *).
This includes situations where it is necessary for us to use certain information to create a contract with you or to take steps prior to entering into a contract, e.g., processing your order, providing product care services and customer support, or managing your online account on the website.
It also includes situations where we have a legitimate interest in using your personal data, provided that we take appropriate safeguards for your rights and interests, such as:
- Ensuring our database is properly organized and understanding how our customers can make purchases from Greece.
- Sending you promotional material. You may subscribe at any time on the website and unsubscribe via the link at the bottom of any email or by contacting us at www.factoryoutlet.gr.
- Presenting you with personalized offers on our website, through social media (such as Facebook and Instagram), and via banners on third-party websites.
- Conducting research and analyzing your data (including purchase information) to better understand our customers, who they are, and how they interact with Factory Outlet.
- Improving and ensuring the security of the website (e.g., for statistical, monitoring, analysis, and troubleshooting purposes).
- Ensuring you are informed of any changes to the website and our Privacy Policy.
Where we have a legal basis to use your information without your consent (as described above), our Privacy Policy fulfills our duty to process your personal data in a fair and lawful manner, providing you with the necessary notices and explanations of how your data will be used.
Where your consent is required for the use of personal data, you provide it by selecting the relevant checkbox, or via email, orally in stores, or through the membership card. For example, we will process your personal data for promotional purposes only if we have your consent.
Newsletter and Communication. If you consent, we may inform you about products, services, events, discounts, and promotional campaigns from Factory Outlet (including personalized content and advertising, social media, and our online partners).
Email Contact List
When completing your purchases, you may opt in by checking the appropriate box to receive promotional messages, newsletters, and updates. With your consent, we will use your email address as a convenient way to communicate with you regarding your order or any other notifications and reminders.
From time to time, we may also inform you about the website or new gifts, but only with your permission.
- Can I unsubscribe from the email contact list?
We will send you special offers and promotional messages. If you do not wish to receive these emails, you may click the unsubscribe link in any email you receive. You can unsubscribe at any time. - Will my information be shared with third parties?
We will never share your email address with third parties for promotional purposes (except if contacted on your behalf by the Collective). We respect your privacy and are committed to protecting it.
How We Store and Protect Your Personal Data
Your privacy as an individual and as a customer is important to us. We only use the information you provide on this website to complete your purchases or to provide services such as notifications or reminders.
All personal data collected during your navigation and use of the website is stored electronically and processed in accordance with applicable data protection laws.
For any transfer of data outside the EU, even to European countries whose laws may not provide the same level of data protection as the EU, we ensure that the transfer complies with GDPR-approved methods.
How We Protect Your Information Internally
We protect your privacy using various measures. Personal data entered into our system is handled in full compliance with data protection laws, maintaining confidentiality and adhering to principles of good practice, legality, and transparency in processing.
Access to customer account information is limited to employees who need access to perform their duties. Username and password checks are enforced within our systems. All calls are recorded and monitored for training and security purposes.
Confidentiality and access to the database are periodically reviewed and updated to ensure ongoing protection of personal data.
Who Has Access to Personal Data?
Access to personal data is restricted to Factory Outlet personnel involved in processing such data, specifically staff in:
- IT
- Customer Service
- Marketing
- Administrative departments
and other individuals who need to process personal data to perform their duties.
Security
To ensure safe browsing and secure transactions, the Company adopts modern security standards, including high-level SSL (Secure Socket Layer) 256-bit encryption technology during the entry of sensitive personal data.
Please note that while we take all reasonable measures to protect your personal data, the security of your account password also depends on you.
Who We May Share Your Data With
Your data is stored in a database accessible to us and other members of FF OPSCO to allow efficient organization and understanding of customer shopping behavior.
We may share your information with selected third parties in accordance with this Privacy Policy:
- Service providers (e.g., developers), business partners, and suppliers to facilitate agreements or services, including website operations, payment, delivery, fraud checks, receipt collection, subsidiaries, and reward programs.
- Analytics and information providers that help improve and optimize the website.
- Legal or regulatory authorities or authorized third parties for verification in connection with investigations, suspected illegal activity, or other actions that could expose us, the user, or any third party to legal risks or liability.
- Other business partners in case of mergers or acquisition, where the new entity is required to comply with this Privacy Policy.
All third parties who receive your information will process it for the purposes described above and in compliance with applicable law. FF OPSCO maintains a list of third parties with whom data is shared, which can be provided upon request.
Retention and Access to Your Data
We retain your data for the minimum necessary period to provide you with services, maintain contact, or support analysis.
Even if you request deletion, we may retain data in a form that does not identify you. If required by legal or regulatory obligations (e.g., dispute resolution, fraud prevention, enforcement of Terms and Conditions), we may keep certain data even after your account closure or cessation of services.
If you have not consented to the use of your data for promotional purposes, we retain it for 6 years from the date of your purchase.